Callaway has launched three new sets of Apex irons designed to meet the performance needs of a range of golfers.
Apex Ai200 is a player’s distance iron with a hollow-body design that blends performance and precision.
Apex Ai300 is a game-improvement iron featuring a cavity-back design with a slightly larger profile that blends performance and forgiveness.
Apex Ti Fusion is an ultra-premium iron for those who want the very best technology and materials to enhance their game with breakthrough speed, feel and control.
Ai200 & Ai300 Irons
Both the Ai200 and Ai300 irons boasts a forged 455 Face Cup that helps create Tour-level sound and feel along with outstanding power across the face.
Both irons also achieve outstanding speed and spin consistency through Callaway’s groundbreaking Ai Smart Face, which also helps to generate tighter dispersion on shots into greens.
Additionally, both irons promote optimized flight and forgiveness. Strategically-positioned weights ensures the optimal centre of gravity for the best launch windows, while a Dynamic Sole Design provides more forgiveness through the turf.
Apex Ti Fusion Irons
Apex Ti Fusion irons break the trade-off between a traditional one-piece and two-piece iron by creating more deflection than steel, with more urethane interaction and a forged body.
An advanced titanium face, the same material used in driver faces, is incredibly efficient and produces a larger sweet spot in an iron than steel. A hollow body construction provides enhanced feel, while the Ai Smart Face generates excellent speed and spin consistency with tight dispersion into the green.
The titanium face allows for more deflection and interaction with Callaway’s patented urethane microspheres. This interaction, coupled with a forged, steel body, provides a unique feel that is typically only found in single-piece forged irons. The titanium Ai Smart Face also yields incredibly consistent ball speed, spin, and dispersion. The result is the performance of a two-piece iron with consistency of a muscleback iron.
Ti Fusion irons also boast an ultra-premium diamond-like coating finish, which is more durable than PVD and produces a unique and striking aesthetic.
Stock shaft options & RRPs
Apex Ai200 Irons are available 4-AW with stock True Temper DG Mid 100 Steel Shafts and UST Mamiya HDC Recoil Dart Graphite Shafts.
Apex Ai300 Irons are available in 4-AW with stock True Temper DG Mid 90 Steel Shafts and UST Mamiya HDC Recoil Dart Shafts.
RRP: £1,199/£1,299 (st/gr, 4-PW)
Apex Ti Fusion: £1,999 (4-PW)
ON SALE DATE: August 23rd
For more information, and to find your nearest Callaway stockists and fitting centres, visit eu.callawaygolf.com
