Titleist’s tour validation process for the next generation of the balls had been scheduled to begin at this week’s Shriners Hospitals for Children Open in Las Vegas. However, that date was brought forward a week in response to demands from tour players who had been involved in the pre-launch testing process.
Over the next three practice days in Las Vegas, Titleist golf ball R&D representatives Fordie Pitts and Jeff Beyers will be working with tour players as they continue to test the new Pro V1 and Pro V1x models on the range and in play.
The process will continue over the coming weeks and months with professionals and elite amateurs around the world, alongside members of Team Titleist. The new Pro V1 and Pro V1x balls are expected to go on sale early next year.