Equipment retailer American Golf will be at this week’s British Masters at Woburn, where it will be aiming to attract a new customers by offering free lessons with its PGA pros, and giving people the chance to try out a wide range of clubs.
American Golf’s Head of Marketing, Daniel Gathercole, said: “We want to show people why we love golf and the British Masters with Sky Sports is the perfect stage to do that. Whether you are a non-golfer picking up a club for the first time, an existing player who wants to improve your game or a fanatic who wants to get inside the ropes and explore the secret world of the Tour Lab then we have something for you!”
As well as offering activities for beginners and game improvement, American Golf will also be holding a chipping challenge, giving the chance to win the brand new Titleist Vokey wedge.